Fashion Paris

Louis Vuitton AW13

March 17, 2013

I literally ran in heels to make it on time for the Louis Vuitton show. My UBER was stuck in traffic and all I kept thinking about was the very matter of fact sentence in an email from the PR the day before. “Make sure you get there early, the show starts at 10am. Sharp.”

I made it just in the nick of time. And still sartorially intact too, I feel like I have to give myself props for that, I’m sure you would too if you saw the heels I was wearing. Anyway, back to the main attraction of this piece. The Louis Vuitton AW13 show. For two days I had been walking past the venue as it was being set up, on my way to Rue de Rivoli, trying to imagine what could possibly be happening in there. Little did I know I would be entering the world of a jet-setter and her many hotel rooms.

The press release reads, ‘The entire collection has a touch of une robe de chambre, an attitude of getting dressed up only to find the most glamorous destination is one’s own hotel room.’ This was magnified by the models entering and exiting, rather untraditionally, into random doors set up along the runway. (The best way to visualise this seductive set up is to watch my Vine video below.) The clothes fit in perfectly with the scene of ‘boudoir’. Think delicate french knickers, see-through slips and furs upon furs, but if you thought the seductive pen drew only for the ‘undress’ elements, think again, even the skirt suits exposed delicate embroideries. However there is something more romantic then sexual about this collection. Jacobs describes it to be ‘a representation of our exhibitionistic and voyeuristic tendencies’.

The entire collection, from the bags to the clothes are completely unrecognisable when it comes to exterior branding. There isn’t a monogram or logo in sight. The iconic Speedy, Pochette Accessoire and Lockit have been completely revisited in delicate exotic fabrics such as curled goose feather and waxed crocodile. The mink coated Speedy’s exude luxury with hand carved antique wooden handles and the traditional metal chain on the Pochette Accessoire has been showered in precious stones. From Cara, to Kate, each model wore a short slick black wig with strong make up by Pat McGrath. Kate Moss closed the show to a round of applause wearing a full length, floral embroidered tulle dress. I told you it was romantic.

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